Keyword Density Concerns, and Why It Has Mattered Less and Less This Past Year
Search engine optimization has developed to involve a whole lot more than the density and organization of keywords. Despite its technical evolutions, keywords remain the crux of its structure and Website Design Perth implementation. This is an important distinction- keywords are still very significant parts of Search Engine Optimisation Perth. But marketers cannot deny that SEO has prioritized keywords in a different way, and this is most apparent in the last year.
Keyword Density
Keyword optimization should not revolve around the strict discipline of quantity and percent. A typical keyword density goes between 2.5% to 7.5% depending on preferences. Oddly, it does not have anything to do with ranking performance, especially now. A density is considered keyword stuffing, and it is borderline obsolete after Google's 2012 and 2013 slew of updates.
The determination from a Search Engine Specialist is that keyword density is arbitrary to a larger degree than it has ever been before. This is invoking a lot of marketers to use one well-placed keyword, and using perhaps three different keywords throughout a piece to gauge an audience.
Keyword Specificity
The real focus is not on the overall industry of the keyword, but how specific it is in nature. This is explained in a short analysis. Review the word ‘SEO’ in Google The top search will most likely be Search Engine Land, a Wikipedia-type entity that is considered the holy grail of informative SEO knowledge (though they do not necessarily provide SEO services). The second is Wikipedia and below that is Google.
Who has a legitimate chance of ranking anywhere in the top five for this powerful term that undoubtedly millions are looking at every week? Can a company rank in SEO and hope to beat out Google and Wikipedia, or the authoritative mega-source Search Engine Land? Even looking five pages deep surfaces Forbes, SEO USA, and Reddit- all absurdly popular entities on the topic.
Keywords are not designed to be vague in SEO Company Perth, at least not anymore. Their quality lies not in their density or their location, but in their specificity. This renowned look at keyword design is shifting the landscape. The emphasis of a certain quantity in a certain location on the page is important, but not as much anymore. One specific keyword that determines the brand is all that is needed to rank high and well. Visit www.sevenreasons.com.au and learn about all the arches of SEO, from keyword allocation to content marketing.
